2022 has been a tech year, where many new technologies have been born, and some already existing technologies have found their new meaning. This especially has been good for the AR. We have seen so much growth in AR technology.
For those who are new to this technology, AR uses digital visual components, sound, and other sensory cues to enhance the version of the world. It can not seem very clear if you are new to the technology. But till the end of this guide, you will learn everything about it, including how it will help the business and the world.
Understanding The AR
3d augmented reality has become embedded in a wide range of applications. Marketers and technology firms have used augmented reality as a perfect marketing tool. But, the technology is not just limited to the advertiser or marketers. It has become widely accepted among consumers, too, to drive tangible benefits from this technology and expect it as part of their purchasing process.
It has been speculated for a long time that wearable devices could be a breakthrough for augmented reality. Smartphones and tablets are just a tiny part of the vast world of other devices. Smartwatches, for example, may provide a complete link between real and virtual realms if it incorporates enough to become mainstream.
Different AR Platforms
Different AR platforms serve different purposes. The technology can be employed on mobile, web, and other platforms to serve specific needs. Just to know more, here is an example of some of these platforms.
App Based AR
App-based AR is a fully immersive augmented reality experience offered through app-based AR. In app-based, augmented reality solutions will be created with the aid of tools with strong depth, surface, and illumination identification capabilities. It makes it possible to put and track items in intricately generated scenes. The developers can use the ARKit, and ARCore frameworks to deploy app-based AR.
Web Based AR
WebAR provides the AR experience accessible through a web browser instead of an application. It offers users more convenience as downloading a full app on a specific device does not need to be downloaded. The demand for web-based has significantly increased. Compared to its app-based counterparts, web-based augmented does come with features.
Compared to its app-based counterparts, web-based augmented reality does have somewhat limited features due to the lack of frameworks. If looked at from a wider perspective, most of the frameworks have not been developed yet as they should have. However, some frameworks allow less complex animations, image target detection, video, and interactivity.
The possibilities in AR technology are rapidly growing as mobile browsers provide fast tract support. Browsers now allow Web AR to take advantage of the device’s camera, gyroscope, accelerometer, and magnetometer. All of this technological advancement allows developers to provide a more creative experience with AR technology.Â
HMD AR
HMD AR differs from the other two versions of the AR technology we have discussed so far. HMD AR works with head-mounted devices.
HMD aims to mitigate relevant perceptual conflicts typical of commercial AR headsets for close-up activities. The HMD was incorporated in a 3D-printed plastic frame with a pair of Liquid Crystal shutters and a pair of front-facing USB 3.0 RGB cameras. The stereo camera pair comprises two LI-OV4689 cameras by Leopard Imaging, both equipped with 1/3″ OmniVision CMOS 4M pixels sensor.
HMD technologies aim to provide better education and medical care. But it can also be used in fields like automation.
How Can AR Help Businesses?
Businesses engaged in mobile computing and business applications can be part of a vast trend.
As data gathering and analysis become more prevalent and augmented, reality’s main objectives are to draw attention to certain aspects of the real world, deepen understanding of those aspects, and generate clever, approachable insight that can be used in practical contexts.
Such large data can, among other things, assist businesses in making decisions and provide an understanding of customer purchasing patterns.
The use cases of AR For Businesses
Businesses can use many aspects of augmented reality to improve the physical world through the computer-gendered world. Especially the businesses in the eCommerce store can benefit from AR technology in so many. Of all the possible options, 3D modeling and rendering is at the pace of prominence and can take any business to new heights of success.Â
Manufacturing companies can use 3D modeling to evaluate their product designs. It can help them test any flaws in the product before its making process, saving a lot of money and time for the company.Â
The second that can benefit from it is the architecture. Architects can use augmented reality design to predetermine the designs and make necessary changes before executing the project. It helps architecture companies to predetermine how a change in one aspect affects the other.Â
3D modeling also helps the healthcare system to develop the tools and even redesign the existing tools to meet the modern requirements in healthcare. It can also help in complex medical studies like anatomy, where students need practice examples to explore the different aspects of the subject.Â
Another field that can be positively impacted by AR 3D modeling and rendering is publishing. Publishers can use different types of books, 3D figures, and art to enliven their creativity.Â
Wrapping Up!
There is no suspicion that the creation of augmented reality interfaces and prototypes is a very complex process. It’s been interesting how the market has approached AR design differently, from mobile art to head-mounted displays. Additionally, the few head-mounted displays that are now available differ significantly in terms of interface methods, audio quality, tracking capabilities, and even user fatigue.
You can check and examine this article about our process and frameworks to understand more about the project.
Although you may find the future hardware path of AR is not yet entirely clear at this time, we believe that our open-minded approach to prototyping and design will make it simple for us to change with the times. However, the effectiveness of the techniques depends on the developers’ approach toward the technology. So, if you want to incorporate AR, you need to find the best AR developers. Speaking of the best, LifeLikeXR can provide you with exactly what you need. You can develop the best AR platform to elevate your business success and services here.
