Want more real estate website visitors? Link building is an effective strategy.
If you are thinking of how you can build links for your real estate website, this essay answers such queries and offers some starting tips. This article explains link building and why it works for real estate websites like yours using SEO services.
What is the importance of backlinks in 2023?
- Third-party links build backlinks. Websites usually link to other sites using SEO services to explain something or endorse them. Through this Google realizes that your site is authoritative, increasing your rank.
- Quantity and quality of backlinks affect domain authority, which affects Google ranking. A higher Google ranking is the result of higher link authority.
- Since 50% of Google’s traffic travels to the top slot, you want to be near the top to bring as much organic traffic as possible to your website.
- Google sees a high number of backlinks as evidence of authority. Google’s top result has 380% more backlinks than positions 2-10.
- High-quality backlinks (from sites with high domain authority) allow you to piggyback off their trust. This elevates you.
Domain authority tools can help you evaluate link quality. Top-ranked sites get more organic traffic. It’s essential to have a solid backlinking strategy as part of your SEO plan to get to the top and attract more traffic. If you’re looking for assistance, you might consider exploring recommended link building services to enhance your backlinking efforts.
4 Backlinking Strategies to Boost Domain Authority
Need backlinks to enhance SEO and domain authority? Try these 4 proven backlinking approaches for 2023, which many professional SEO companies use.
- Shareable Content
Content development is the top backlinking tactic. 90% of websites receive no traffic. Nobody backlinks to unpopular content. 75% of marketers create backlink-targeted content.
Irina Nica, HubSpot’s Senior Marketing Manager of Product Awareness and backlink expert, says the best backlink-attracting content is:
- Data-driven stories
- Thought-provoking interviews and articles
- Niche-specific encyclopedias
- Broken Link Construction
Backlinks are a clever way to undercut your competition by filling their obsolete shoes. Although it’s an old backlink method, 53% of marketers employ it. You detect broken links in your sector and develop new material to fill them. It would be best if you searched competing sites for broken content links. You can use a broken link checker to do so.
Once you locate a broken link, you run it through a backlink checker. The backlink checker lists domains that connect to the broken resource. Then you’d construct an article to replace the original link’s content and contact backlinking sites.
You’d then email each website to notify them about the broken link and propose they replace it with a link to your article on writing professional letters.
- Listen for brand mentions.
If you listen for mentions of your brand or items online, you can locate unlinked mentions and chase them for backlinks. Almost half of the marketers want brand mentions for backlinks.
It’s easy with the correct SEO services and tools. Try Google Alerts if you need a free tool. This will track daily content and warn you if your brand or products are mentioned. Contact these websites to request a link.
- Engage influencers
You may build backlinks and reach a new audience using influencers. In addition, influencers act as social proof by promoting your products to followers. Why do 40% of professional SEO companies use influencer outreach? Celebrity influencers won’t aid your backlinking strategy. Engagement rates are higher for influencers with smaller fan bases. Offer influencers in your niche free products or a commission in exchange for a backlink on their website or social media page.
Example: How do you think a beauty brand uses influencers?
Each brand influencer gets a discount voucher for their followers. They get a commission on sales using this coupon. In return, influencers link to the website on Instagram. The brand boosts revenue through affiliate marketing and a backlink.
Conclusion
Do you know where to begin with your backlinking plan now? If you’ve tried writing content, but it’s not doing well, link exchanges and reaching out to influencers might give you the boost you need.If you’re struggling, pay for links. 40% of professional SEO companies employ this tactic. You should now have four new backlinking strategies using SEO services.
Author Bio: – Rudra Kumar is an Assistant General Manager of search operations at Techmagnate with more than 10+ years of experience in search engine optimisation. He has helped many businesses in growing revenue via search engines of his strengths.
